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Objectification hypothesis
Objectification idea (Fredrickson & Roberts, 1997) offers a framework for understanding the relationship between revealing dress and sexual objectification or SO. The theory was developed to outline the consequences of being female in cultures that sexually objectify women and girls. The authors explain that women in sexually saturated cultures are gazed at, evaluated, and potentially objectified by others. Furthermore, being objectified by another person (other-objectification) is thought to lead to an objectified state of consciousness (i.e., self-objectification) which influences self-perceptions and perceptions of others. According to the theory, women are objectified by others (i.e., experience objectifying gaze) in three ways: in social interactions (e.g., visual inspection, experiencing catcalls), in media depictions of social interactions, and in media depictions of bodies and body parts. In other words, objectification by others (other-objectification) is thought to lead to self-objectification.

According to the theory, women and girls are socialized to experience self-objectify, partly because they are subject to objectification from others ( the objectifying gaze ). This might indicate that other-objectification is more prevalent than self-objectification. According to the theory, objectification by others is thought to precede self-objectification, so objectification by others ( i .e., other-objectification ) may be even more prevalent and perhaps even more persecuted than self-objectification ( Zurbriggen et al., 2011 ). Additionally, Strelan and Hargreaves ( 2005 ) discovered that women were less likely to objectify themselves ( self-objectification ) than they were other women (other-objectification ). Therefore, other-objectification is crucial to research.